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Fruzzanté brings premium honey called Arkä

Friday, September 3, 2021, 11:00 Hrs  [IST]
HBI Staff | Hyderabad

Hill Zill Wines Pvt. Ltd., the manufacturers of Fruzzanté, one-of-its-kind sparkling alcoholic beverage, recently launched its premium honey mead brand called Arkä. Arkä is made from honey extracted from bee hives that is then fermented and presented as mead, a drink which has been mentioned in ancient scriptures dating back to 100 BC. The brand is currently available in Maharashtra and will soon be launched in Goa and Karnataka. The premium range is priced at INR 1,050 for a 375 ml bottle of Arkä Honey & Jamun and INR 1,095 for Arkä Rose.  

Wildflower Honey, Rose, and Jamun Berries are integrated into this ancient concoction to make this dessert mead. The three flavors currently available include Arkä Honey, Rose, and Jamun. Like every other Fruzzanté product, the Arkä range is also an outcome of products sourced locally in the region. 

Speaking about this, Priyanka Save, Founder / Director, Hill Zill Wines Pvt. Ltd. said, “We are super excited to bring the Arkä range to our customers. This is a premium mead that has been made from honey sourced from the best of produce. The word ‘Arkä’ means ‘extract’ in Sanskrit, and takes a natural journey before it is presented in the commercial bottles. Our promise has always been quality produce without harming the environment. We also work in consonance with the locals to use their produce sustainably. We have used specialized corking which is carbon negative with micro-oxygenation which helps age the mead.”

The cork closure used for Arkä uses PlantCorc™ technology based on renewable plant-based polymers derived from sugarcane. These closures are more sustainable with 7 g CO2 equivalent per closure carbon footprint and deliver an enhanced overall look and feel. Arkä bottles are packed in eco-certified composite MDF that has less than a 0.11 parts per million concentration of formaldehyde. In addition to being safe, this MDF is also very sustainable and environmentally friendly since it is constructed primarily from wood fibre, wood shavings and other portions of the wood that are normally discarded. This both reduces waste and also means a higher percentage of trees harvested are used to create valuable products, putting less strain on our forests and creating sustainable construction practices for years to come. MDF packaging solutions are carbon sinks, storing enough carbon to offset the carbon footprint from their creation. 
Arkä Honey is a luscious dessert mead inspired by the wildflower honey found across forests along the Sahyadri ranges. It is characterized by playful tones of honey, hints of citrus, and floral notes. The mead makes a perfect dessert for a special occasion or simply makes an occasion special. 
Arkä Rose is an ultimate expression of luxury. Red Rose forms the essence of this delicate dessert mead. No sooner do you open the bottle than you are pleasantly surprised by the aroma of fine Red Tea Roses. The aroma takes you through the mesmerizing site of rose gardens while you dip into the romantic rendition of Arkä Rose Dessert Mead.

Arkä Jamun is made from Jamun that is cultivated across the world but finds its home amongst the estates of India. This tannic fruit forms a prominent part of farm life, yet remains an untapped treasure amongst the world of stone fruits. Fermented in barrels, it imparts a velvety texture and smooth finish to the Indian origin with truly international quality in Arkä Jamun Dessert Mead.

Hill Zill Wines Pvt. Ltd.  is focusing on creating drinks for people who wish to enjoy good experiential drinking. The brand envisages helping the local farmers across Maharashtra by sourcing directly from them and ensuring that they get paid their dues. While their brand Fruzzanté is also set to expand its product range and add variants like Orange and Spice Garden. Within the next 5 years, their aim is to be available in all major metros and start exporting their Made in India wines too.

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