Hyderabad-based F&B brand Ohri’s which has around 20 F&B brands in its portfolio is planning to expand further to other states. Amar Ohri Executive Director, Ohri’s India said that they are now in the process of identifying 3-4 brands under its vast umbrella to expand their presence pan-India.
“Right now the focus of the company is to take three or four hero brands which are our signature brands and scale them further. Our vision is to now make the brand visibility national, maybe even international. We have already identified a few brands such as Qaffeine-coffee shop, Sahib’s Barbeque-signature Indian barbecue, Cake Nation – bakery and Cock & Bull – Irish Tavern/bar. Our plan is to expand with these brands,” he said.
Commenting on prospective locations for the expansion, Ohri said, “We are scaling our four hero brands in Hyderabad, as we feel that there is still a lot of untapped potential in this market. Probably by next year, we will plan the pan-India expansion of our four hero brands starting with Bengaluru, Pune, Mumbai and Goa. Maybe in a year or two, we would plan to expand and introduce these brands in London and Dubai.”