SM JDB Estate Pvt. Ltd., a leading name in Northeast India’s luxury real estate and hospitality sector, has unveiled the Rhino & River Wildlife Retreat & Spa, Pobitora — a boutique riverside getaway set between the Brahmaputra River and the famed Pobitora Wildlife Sanctuary.
Managed by BluSalzz Hospitality, the 16-key retreat marks SM Developers and JDB Group’s debut in boutique hospitality, blending understated elegance with an authentic connection to Assam’s wilderness and culture.
Crafted from local bamboo and wood, each room opens to sweeping views of the forest and river. The Nirban Spa, inspired by the healing traditions of the Seven Sisters, offers indigenous therapies using local herbs and rituals.
Designed by Aku Zeliang, the property emphasizes sustainability through solar pathways, community-led sourcing, and eco-sensitive architecture.
“Rhino & River reflects mindful luxury that honours the land and its people,” said Sanjay Sharma, Founder & CEO, BluSalzz Hospitality. Gaurav Chopra, COO, added, “It’s an immersive dialogue with Assam’s living culture and wild beauty.”
