Page 7 - Demo
P. 7


                                    Asmita Mukherjee | Hyderabad Situated in the heart of Mysuru%u2019s industrial area and just 15 minutes from the city center, the property balances business convenience with leisure charm. Inspired by the nearby Ranganathittu Bird Sanctuary, the hotel%u2019s theme reflects the natural beauty of the region. %u201cOur suites and pet-friendly rooms further enhance the appeal, making ibis Styles Mysuru a versatile choice for families, business travelers, and leisure seekers,%u201d shares Iyer.%u201cOur guest profile predominantly includes corporate travelers and leisure guests from Bengaluru, our primary feeder market,%u201d explains Iyer. With Mysuru being a popular weekend getaway destination, the hotel caters to these visitors by focusing on the basics%u2014exceptional food and a restful sleep experience. The property also offers ecofriendly exploration options, such as renting electric auto-rickshaws for cultural and historical tours, aligning with its sustainability initiatives.In its initial months, ibis Styles Mysuru has achieved a 40% occupancy rate, with ambitions to increase this further in 2025. %u201cWe aim to maintain a base occupancy of 30%, allowing us to refine our pricing strategy and strengthen ADR,%u201d says Iyer. While the city%u2019s ARR averages around INR 5,000, the hotel is optimistic about surpassing this benchmark by focusing on exceptional service and unique guest experiences.The hotel aligns with Accor%u2019s global sustainability goals, implementing measurable green initiatives. %u201cWe%u2019ve introduced in-house bottling for drinking water, sustainable room amenities, and replaced single-use plastic with dispensers for toiletries,%u201d says Iyer. Additionally, the property utilizes a government-supported gas pipeline instead of LPG cylinders and is integrating solar energy into its operations. %u201cPromoting sustainable transport, we exclusively offer electric vehicles and auto-rickshaws to guests,%u201d he adds.Post-pandemic, the hospitality industry faces a talent crunch, and ibis Styles Mysuru is no exception. Iyer emphasizes the importance of attitude over experience when recruiting. %u201cWe focus on hiring individuals eager to learn and adapt. Personalized training programs tailored to each team member%u2019s strengths help us build a motivated and skilled workforce,%u201d he explains.To cater to Mysuru%u2019s growing hospitality demand, the property is set to launch a specialty rooftop bar, KA-16, featuring a unique Sundowner experience. %u201cMysuru currently lacks pubs or bars offering Sundowner events, and KA-16 will fill this gap, creating a new attraction for both locals and tourists,%u201d Iyer shares.With increased investments from hospitality brands, Mysuru is poised to grow as a key tier-2 destination. %u201cCities like Mysuru are becoming hotspots for both leisure and business travel,%u201d notes Iyer. %u201cOur Ranganathittu-inspired design and immersive experiences ensure we stay ahead in this evolving market.%u201dAs ibis Styles Mysuru continues to innovate and adapt, it sets a benchmark for mid-market hospitality in tier-2 cities. With its commitment to sustainability, guest-centric services, and strategic growth plans, the hotel is redefining hospitality in the cultural hub of Mysuru. %u201cAt ibis Styles Mysuru, we%u2019re not just meeting expectations; we%u2019re creating experiences that guests will cherish,%u201d concludes Iyer. nasmita.mukherjee@saffronsynergies.in%u2018We aim to maintain a base occupancy of 30%%u2019In the bustling yet serene city of Mysuru, ibis Styles Mysuruhas carved a niche for itself since its opening in August 2024. As a part of Accor%u2019s globally recognized mid-market brand, the hotel offers a unique blend of functionality, creativity, and sustainability, setting it apart in a competitive hospitality market. Ganeshram Iyer, the Hotel Manager, shares insights into how the property is adapting to the evolving needs of its guests and positioning itself as a standout destination in Mysuru.HOSPITALITY BIZ n JANUARY, 2025WWW.HOSPITALITYBIZINDIA.COMSPOTLIGHT 7
                                
   1   2   3   4   5   6   7   8   9   10   11