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4 EVENT ROUND UP HOSPITALITY BIZ SEPTEMBER, 2024
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Anuga Tech India and Anuga Select

India 2024: A Resounding Debut

Tejaswini Paranjape | Mumbai

lobal food trade fairs, Anuga Select India and Anuga FoodTec
India 2024 organised by Koelnmesse, have made a dominant
Gdebut in India, setting new benchmarks for excellence and
innovation in the food and beverage industry. The inaugural day of these
landmark exhibitions witnessed a gathering of industry leaders, pioneers
and decision-makers, who engaged with a curated agenda designed to
propel transformative advancements. A highlight of the day was the
unveiling of the Innovative TrendZone, featuring three cutting-edge
brands - The Misfits, Joyspoon, and Krunchillo - handpicked from 60
nominations, showcasing the future of the industry.
The inaugural day of Anuga Select and Anuga FoodTec 2024 featured
a series of comprehensive sessions. Business technologies and strategies
were unveiled, poised to transform the food and beverage industry
and drive growth for start-ups and MSMEs. Attendees gained valuable Guruprasad Bangle, CTO, SolutionBuggy; Pritee Chaudhary, Regional
insights into tailored financial solutions for MSMEs, as well as expert Director, FSSAI, Ministry of Health & Family Welfare; Esteban
advice on navigating global regulations and standards to achieve export Valenzuela, Chilean Minister for Agriculture; Jacqui Price, General
success. Manager Marketing, Australian Macadamia Society; Damodar Mall,
The exhibitions showcased a diverse range of brands and country CEO, Reliance Retails; Pearl Mistry, Director, Della Group; Rashmi Uday
pavilions, including Chitale Foods, MDH Masala, Catch Masale, Singh, Food author, Columnist & Founder of Hospitality Hope; Kunal
Bonanza, Moisoi, D’lecta, and Bikaner Polymers. International pavilions Vijayakar, Food Writer, Youtube & TV Personality; Gauri Devidayal, Co-
from countries like Brazil, Indonesia, and Italy added to the global Founder – Food Matters Group and many more esteemed guests.
flavour, while new product launches like White Coffee by Swadgram and When asked how the event organising companies gauge the success
Indian Soul were showcased. of such expansive events, Dixit explained that the success of Anuga
The key panel speakers present at the discussions on Day 1 were, Select is evaluated through a combination of metrics, including surveys,
Prashant Waghmare, DGM, APEDA; Nilesh Amritkar, National post-event feedback, and connection strength. They track visitor quality,
President, AFSTI Mysore; S. G Dwivedi, Joint Director (Tech), Export exhibitor satisfaction, business generated, and attendee feedback to
Inspection Council; Gnayak Varia, Managing Director, Flavorama; S.G. understand the event’s impact. By considering these factors, they refine
Dwivedi, Joint Director (Tech), Export Inspection Council Mumbai; their strategy to deliver a more effective and productive experience for
Subha Nishtala, Vice-President, AFTSI, Mysuru; Jyothi Gokhale, Hon. stakeholders.
Secretary, AFTSI Mumbai; Vivek Kookkal, Head, Dairy & Beverages, During the three-day event, Hospitality Biz took the opportunity
ITC Ltd; Babu Rao Guduri, Joint Director, Indian Institute of Packaging; to talk to a few exhibitors and visitors to understand their perception of
Vikas Gupta, Global Head, R&D, TATA Consumer Products; Saibal attending this event. Nipun Gupta, DGM-Sales (F&B/FMCG Vertical),
Chandra Banerjee, Sr. Vice President, Wellness Forever and many more Mitsubishi Electric said that the consumer response was very good.
esteemed guests. “On the first day, it was a bit sluggish, then it picked up very well.” Sahib
Milind Dixit, Managing Director of Koelnmesse, attributed the Dhiman, Director, Latini said, “We had a good response on the first two
“Next Era of Innovation” theme to the convergence of diverse innovative days. We participate in this exhibition every year.” Also, a few visitors
brands under one roof, each with unique strengths. He noted India’s responded positively. Kishor Mehta, Advocate High Court, said that
growing awareness of food technology and manufacturing, enabling the these kinds of events are very crucial in developing businesses in the
industry to meet international standards. Such events provide a platform country. I make sure to attend them all. Pragnesh Thakkar from Vishal
for brands to launch products and connect with customers. Shipping Agencies Pvt Ltd was looking for opportunities to collaborate
The second day of the event featured insightful sessions on the and take their business to a higher level.
future of Indian retail, the digital landscape, trailblazing women in F&B, The third day of Anuga Select India and Anuga FoodTec India
supply chain dynamics, groundbreaking innovations in food processing, 2024 featured enlightening sessions on starting a food start-up, NABL
and Hospitality Hope 2.0. These sessions highlighted transformative accreditation, and innovative cooking approaches at the Culinary
trends, challenges, and opportunities in the F&B industry, showcasing Corner. These sessions solidified the Exhibition’s reputation for industry
technology’s impact, innovative advancements, and charitable initiatives. innovation, guiding entrepreneurs, highlighting accreditation benefits,
The key panel speakers present at the discussions on Day 2 were, and celebrating rich culinary heritage. The key panel speakers present at
Umesh Madhyan, Vice President, Logistics, Hindustan Coca-Cola the discussions on Day 3 were Guruprasad Bangle, CTO, SolutionBuggy,
Beverages Pvt Ltd; Abhishek Aditya, Supply Chain Director, McCain and Dr. Bhumi Rajyaguru, Deputy Director – NABL n
Foods; S. Gautam, Head Food Technology Division, BARC Mumbai; tejaswini.paranjape@saffronsynergies.in

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