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STATISTICS & ANALYSIS
HOSPITALITY BIZ OCTOBER, 2024 23
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on the rebound and market dynamics to 3.9 million by 2034. With unbranded may be much higher than this estimation.
improving, the industry anticipates not hotels leading the charge due to their sheer
only a swift recovery to pre-pandemic number, despite the low employee-to- Conclusion
levels by 2025 but also sustained growth room ratio. Hotelivate’s latest analysis reveals India’s
throughout the coming decade. The hospitality industry is multifaceted hospitality industry bouncing back
with various parallels other than hotels. strongly as of mid-2024. Despite setbacks
“Unbranded Hotels currently make Even with the addition of 1.5 million jobs from global crises, the sector has currently
up more than two-thirds of the country’s in the next decade, we believe this is a seen growth in the branded hotel supply in
total lodging supply and are projected to conservative estimate for the hospitality the last few years. Employment continues
maintain this dominant position for the industry as the industry is likely to see to grow in the sector, led by branded hotel
next decade” growth in employment from ancillary supply due to the sheer volume of these
facilities such as clubs, restaurants, accommodations in the country. With
The independent/unbranded segment dhabas, clubhouses, banquet halls, and investments surging, particularly in tier
possesses a commanding 68% share of various other infrastructure that is being II and III cities, and a resurgence in new
India’s lodging landscape, underscoring established in large volumes across the openings, the industry will experience
its dominant presence in the market. country. These ancillary facilities may sustained growth in the decade ahead.
Meanwhile, the branded hotels sector employ individuals not accounted for in This sets the stage for a thriving hospitality
has swiftly emerged as the second largest, these estimations. Therefore, although the sector poised to capitalise on growing
buoyed by increasing investments and current projected growth in employment is tourism and solidifying its essential role in
heightened interest from both domestic 1.5 million jobs, the actual number added the Indian economic landscape.. n
and international brands, particularly in
tier II and tier III cities. Simultaneously,
the alternate accommodation sector,
bolstered by the rising popularity of
homestays alongside a robust base of
guesthouses, has solidified its position as
a significant player in the market. Notably,
aggregator chains have maintained a stable
market share over the past half-decade,
with new openings counterbalancing
closures incurred during the tumultuous
pandemic period.

The People Story

Hotelivate’s latest figures reveal that
India’s hospitality industry supports a
formidable workforce of 2.3 million as of
June 2024, translating to 0.94 employees
per lodging room nationwide. Despite
pandemic disruptions in 2019, when
the sector sustained 2.4 million jobs, the
industry remains a vital contributor to
India’s employment landscape. WTTC
underscores this impact, noting that India’s
broader Travel & Tourism sector directly
employed 37.21 million people in 2023,
with hotels accounting for a substantial
6.21%.
Looking ahead, we anticipate robust
growth in hospitality employment,
climbing to 3.0 million by 2029 and further

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