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SPECIAL FEATURE
HOSPITALITY BIZ OCTOBER, 2024 21
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an ideal opportunity to introduce Indian beer Café from September 21st to October 6th. “This event is more than just a festival; it’s a
lovers to new flavors while promoting the Chef Balwant if Sayaji Kolhapur has curated celebration of craft beer and great food,” says
craft beer culture in India. “We’re thrilled to a special menu, offering delicacies such as a spokesperson from Hydeout. This sentiment
bring the spirit of Oktoberfest to beer lovers Pretzels, Bratwurst, and Bavarian Chspieß is echoed by many in the industry who see
in India. At The Beer Café, we are all about skewers, paired with a selection of craft beers. Oktoberfest as a chance to connect with
creating joyful moments, and there’s no better “Our team has worked meticulously to ensure patrons on a deeper level, offering not just food
way to do that than with the global symbol of every dish on the menu captures the true and drink but a curated experience that leaves a
great beer and festive cheer—Oktoberfest,” says essence of Bavarian flavors,” says Chef Balwant, lasting impression.
Singh. With India’s burgeoning craft beer scene, highlighting the growing trend of theme-based At Andaz Delhi, Hyatt’s luxury and
events like OktoBEERfest serve as important food festivals in India’s smaller cities. lifestyle hotel, Oktoberfest celebrations by the
platforms for both brewers and consumers to In New Delhi, Eros Hotel Nehru Place poolside from September 22nd to October
engage and explore. “Oktoberfest is the perfect has embraced the Oktoberfest spirit with a 1st offer a luxurious take on the traditional
opportunity to bring people together, whether luxurious twist at its Lounge & Bar. From Bavarian fest. Partnering with BMW (Bird
they’re exploring new brews or indulging in September 21st, 2024, the hotel will offer Automotive), Andaz is combining food, beer,
authentic German cuisine. With India’s growing guests a Bavarian-inspired culinary experience, and high-end lifestyle elements to create an
appreciation for craft beer, we’re excited to including Pork Bratwurst, Kasseler Chops, elevated Oktoberfest experience. Guests can
introduce our patrons to new flavors and and Potato Pancakes. The ambiance, crafted by enjoy Oktoberfest Platters featuring roasted
traditions. This festival is about more than the hotel’s culinary team, will transport guests spring chicken, bratwurst, and sauerkraut
beer—it’s about celebrating community and to Bavaria, pairing traditional dishes with an while soaking in the festive ambiance. “We
culture,” says Singh. extensive beer selection. “For a hotel like Eros, wanted to create something special that goes
At Hotel Sahara Star, Mumbai, Oktoberfest it’s about creating a memorable experience beyond just food and beer. Our goal was to
has evolved into a grand celebration of not that connects food, culture, and atmosphere,” offer an experience that resonates with our
just beer but camaraderie. This year’s Sahara says the hotel’s culinary head. This approach guests, capturing the essence of Bavaria in a
Star Oktoberfest on October 13th promises to underscores how Oktoberfest can serve as a key sophisticated setting,” says a spokesperson
be an unforgettable experience with a stellar differentiator for luxury hotels looking to offer from Andaz Delhi. This approach reflects the
lineup of breweries such as 12th Man, Effingut, unique experiences to discerning customers. growing trend of experiential dining, where
and Rolling Mills, among others. The day- Down south, Hydeout in Bangalore is customers seek more than just a meal—they
long celebration will blend hops, laughter, and hosting its own version of Oktoberfest with an want to be part of a narrative.
traditional Bavarian festivities. Beyond the beer, array of craft beers paired with authentic dishes With consumers increasingly seeking
the culinary pairings crafted by Sahara Star’s like Bratwurst Hotdogs and Beer Mac n Cheese. unique experiences, theme-based festivals like
chefs enhance the overall experience, making The event brings the festivity of Munich Oktoberfest offer hoteliers and restaurateurs
it a key date on Mumbai’s F&B calendar. “This to Bangalore, offering patrons a blend of a chance to differentiate themselves in a
festival is all about creating memories with traditional flavors and local craft beer culture. competitive market. n
friends, enjoying good brews, and embracing
the Oktoberfest spirit,” says a spokesperson
from Sahara Star. It is also a reminder that
festivals like Oktoberfest help elevate the guest
experience, especially when done right.
At The Orchid, Mumbai’s Mostly Grills
rooftop restaurant brings the essence of
Germany to life from September 20th to
October 6th, 2024. Overlooking the Mumbai
airport runway, Mostly Grills pairs a Bavarian
beer selection with an authentic German
menu that includes Jagger Schnitzel, German
sausages, and Leberwurst. “For us, Oktoberfest
is more than just beer. It’s about creating an
immersive experience for our guests—food,
ambiance, and festivity all rolled into one,”
says a spokesperson from The Orchid. Their
attention to detail, from traditional Bavarian
uniforms to live music, highlights how hotels
can integrate cultural elements into their
offerings, adding value to the customer’s
experience while boosting foot traffic.
Further down in Maharashtra, Sayaji
Kolhapur is recreating the vibrant atmosphere
of Munich’s Oktoberfest at its Moon Tree

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