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10 EXPERT SPEAK HOSPITALITY BIZ SEPTEMBR, 2024
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Gadget detox travel: A new wellness

trend in Indian Hospitality

By Dr Niraalee Shah, Responsible Tourism Society of India, State Convenor for Maharashtra

n the fast-paced world driven by screen for a long time, the main
technology, where screens dominate our goal is to unwind, unplug, POPULAR DIGITAL
Idaily lives, the concept of a “digital detox” unleash and reconnect with the DETOX DESTINATIONS
has gained significant traction. Digital detox physical world free from the Ananda in the Himalayas,
travel, where individuals disconnect from distractions of the digital world. Uttarakhand: known for its
electronic devices to reconnect with themselves Hotels and resorts across India holistic wellness programs,
and nature, is becoming a popular trend, are responding to this demand Ananda offers a digital detox
especially in India. This growing interest in by offering unique digital detox package where guests are
unplugged vacations is not only a response experiences designed to promote encouraged to surrender their
to the overwhelming influence of technology well-being and responsible devices and immerse themselves
but also a reflection of a broader societal shift travel. in yoga, meditation, and nature.
towards mindful living and wellness in trend “In the fast-paced digital SwaSwara, Gokarna: nestled
the hospitality industry. age, taking a break from technology is no near the beach, SwaSwara provides a perfect
Digital detox travel is a growing trend longer a luxury but a necessity. Digital detox setting for a digital detox with its focus on
among modern travellers taking a break from travel is an invitation to rediscover the world wellness through Ayurvedic treatments, yoga,
their mobile phones, tablets and computers around you, to engage fully with the beauty of and art therapy, all while being cut off from the
during travel. Instead of looking at the mobile your surroundings, and to find peace in the digital world.
simplicity of life. At Travel Design, we curate Tathagata Farm, Darjeeling: this eco-
experiences that help you unplug, unwind, friendly retreat promotes an unplugged
and reconnect with yourself.” says Dr. Niraalee lifestyle, offering organic farming experiences,
Shah, Managing Director, Travel Design Pvt. nature walks, and quiet time amidst the tea
Ltd gardens of Darjeeling.
Vana Retreat, Dehradun: emphasis on
THE NEED FOR DIGITAL DETOX Ayurveda, Sowa Rigpa (Tibetan healing), and
The average Indian spends around 7 hours a nature-based activities makes it an excellent
day on their smartphones, according to a report choice for those seeking a digital detox.
by App Annie. This constant connectivity leads Soukya Holistic Health Centre in
to increased stress levels, reduced productivity, Bangalore: offers comprehensive detox
and a general sense of burnout, with the World programs that include digital detox as a core
Health Organization (WHO) identifying component. These programs are designed to
“burnout” as an occupational phenomenon, help guests achieve a balance between physical,
there is a pressing need for individuals to find mental, and digital health.
ways to disconnect and recharge. Dune Eco Village and Spa, Pondicherry:
the resort offers a variety of wellness programs,
RISE OF DIGITAL DETOX RETREATS including yoga, meditation, and Ayurvedic
IN INDIA treatments. The focus is on natural living, and
India, with its diverse landscapes and rich guests are encouraged to disconnect from
cultural heritage, offers an ideal environment digital devices and immerse themselves in the
for digital detox retreats. From the serene tranquil environment.
beaches of Goa to the tranquil hills of The Oberoi Group: has introduced
Himachal Pradesh, numerous retreats and ‘Disconnect Dinners’ where guests are invited
resorts have started offering specialized to savor their meals in a tech-free environment,
programs focusing on digital detoxification. enhancing their overall dining experience.
According to a survey by Booking.com,
48% of Indian travelers have considered going THE IMPACT OF DIGITAL DETOX
on a vacation that involves minimal or no Digital detox travel is not just a trend but a
digital connectivity. This statistic highlights necessity for maintaining mental health in the
the growing awareness and demand for digital digital age. A study by the University of Exeter
detox experiences. found that participants who took a digital detox

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