California Burrito, India’s favourite fast-casual Mexican restaurant, is all set to launch its 100th store at Miraya Rose, Whitefield, Bengaluru, on February 15, 2025, to commemorate the milestone of a decade-long journey of redefining fresh, high-quality Mexican cuisine for Indian consumers, the brand is rolling out a Rs.100 menu for one day across all stores in India on February 15 (Dine-in only). In addition to the exclusive Rs.100 offer, California Burrito will also launch its all-new “Hot Habanero Burrito” – a spicy burrito seasoned with the new habanero sauce made from imported habanero chilies – for a limited period.
California Burrito, since its opening in 2012 has brought about a major change in the quick-service restaurant (QSR) space in India with its farm-fresh ingredients, bold flavors, and customizable menu. Inspired by San Francisco’s Mission-style burritos, the brand has expanded from a single outlet in Bengaluru to a pan-India presence in Delhi, Hyderabad, Chennai, and Bangalore.
“The 100th store opening is a significant milestone, not just for California Burrito but also for the growing acceptance of Mexican food in India. With 100 stores successfully operating across North and South India, the brand has played a key role in establishing Mexican food as a mainstream category,” said Bert Mueller, Co-founder of California Burrito. “This milestone reflects the love and trust our customers have shown us over the years. We also recognize that this is just the beginning of our journey. India is vast, and there are many more cities to serve. We continue to work on new projects to innovate and improve our food, bringing customers real, authentic Mexican flavors. While some of these projects will take years to achieve, we remain committed to making progress every day,” he added.
The opening of the 100th store is well-aligned with California Burrito’s ambitious growth plans, aiming to triple its store count to 300 locations by 2030, including expansions into Mumbai and Pune. The company is also strengthening its sustainable sourcing initiatives, ensuring access to premium-quality Hass avocados, tomatillos, and other fresh ingredients to enhance the authenticity of its offerings, while solidifying its position as a leader in India’s fast-casual Mexican dining space.
Having built a loyal customer base by offering burritos, tacos, and bowls made fresh in-house daily with a strong focus on authenticity and sustainability, California Burrito now welcomes customers across the country to join the celebration and make the most of the special Rs.100 menu.
