Global hospitality technology company OYO has announced that its company serviced hotels business has recorded 250% growth within a year of its launch. OYO has added 700 company serviced hotels since their launch in September 2023 exceeding its target of 200 hotels. The rapid growth is due to positive feedback from the customers and hotel owners. Customers have liked a comfortable and consistent stay experience and assured stay after bookings, while the hotel owners appreciate the steady cash flow.
These hotels are spread across 124 cities in India. South region has led the growth with more than 200 company serviced hotels, followed by north, central and east and west regions. Bangalore, Hyderabad, Kolkata, Jaipur and Chennai are the top five cities with the maximum number of Company Serviced hotels. In addition to this, company serviced hotels footprint is constantly increasing across key pilgrim cities such as Varanasi, Haridwar, Puri and leisure destinations such as Jaipur, Goa, Kochi and Mysore.
Company Serviced hotels are properties managed by OYO. The company ensures operational excellence and customer satisfaction in these hotels through its most professional hotel operators. In the process, OYO also offers property owners the opportunity to partner through fixed rentals and consistent returns with a trusted global brand.
These hotels are tagged as ‘Company Serviced’on the company’s App and Website to signal OYO’s active involvement in their operation. Most of these hotels have been onboarded under the company’s mid premium and upper budget brands such as Townhouse and Collection O catering to both business and leisure tourists. OYO closely monitors the hotel’s upkeep and customer reviews to ensure superior service quality.
A team of dedicated business managers and effective use of channel partner network has enabled OYO to quickly scale up the company-serviced hotel segment. OYO’s data-driven approach led it to identify key areas for growth, including cities with rising business travel needs, and allocate resources accordingly. It also streamlined processes to ensure better inventory management, faster resolutions queries and issues, and reduced operational inefficiencies.
This strategic move reflects OYO’s ongoing commitment to expand its premium hotels offerings and meet the growing demand for reliable, standardised stays across key markets globally.
Speaking on the development, Varun Jain, COO, OYO India said “This initiative has driven substantial improvements in key metrics, including occupancy rates and customer experience, leading to a rise in repeat bookings. Additionally, positive customer feedback has surged, with 95% of guest reviews expressing satisfaction with their stay at these properties. They frequently mention seamless booking experience, modern amenities, and attentive staff as key differentiators”.
The program reinforces OYO’s commitment to offering a diverse range of choices for customers. Whether for a business trip, family vacation, or solo adventure, guests can access top-rated properties tailored to their travel styles, budgets, and preferences.