LaRiSa Hotels and Resorts launches 8fold, a new brand in the mid-market segment to service a burgeoning set of upper middle class travellers looking for comfortable, sustainable and affordable accommodation in the price range of INR 4,000-9,000 per night.
The recently formed hospitality company, LaRiSa Hotels and Resorts, currently operates 32 unique hotels across India and beyond, creating a collective portfolio of diverse hotels, resorts and villas. These hotels are managed and marketed under three brands: LaRiSa Resorts, AM Hotel Kollection and it is now expanding its footprint and addressing this exponential demand with 8fold.
The first three to be introduced under this brand are 8fold by LaRiSa Shimla, 8fold by LaRiSa, Jibhi in Himachal Pradesh, 8fold Pinecrest by LaRiSa Bhimtal in Uttarakhand and the fourth 8fold by LaRiSa, Siolim in Goa will open shortly.
The launch of the 8fold mid-market brand comes at an opportune time as travellers are now reflecting a shift towards mindful and purposeful travel by seeking properties that offer privacy, follow sustainable practices, unique experiences and wellness. Recent reports on the Indian hospitality industry have also indicated a rapidly growing mid-market segment which is about quality stays and value-driven offerings.
Priya Thakur, Founder and CEO LaRiSa Hotels and Resorts, commenting on the launch of the new mid-market brand said: “8fold by LaRiSa is not just about boutique stays—it’s about reimagining hospitality through a lens of mindfulness, integrity, and guest-first service. Welcome to a hotel experience that values authenticity as much as guest comfort.”
As innovators in the hospitality business, the company has been successful in operating luxury and boutique hotels. By the end of 2025 it hopes to have at least 50 hotels across the brands including 8fold operating in India and beyond.
Says Randhir Narayan, Director, LaRiSa Hotels and Resorts, “As for owners who would like to partner with us, our comprehensive support with facility planning, operations, sales, marketing and technology will assist them in creating a standardized product and also benefit them as they will be part of a brand that is managed and marketed under an organised sector.”
8fold by LaRiSa is a collection of thoughtfully curated boutique hotels that embrace mindful hospitality. Inspired by Buddha’s Eightfold Path, its ethos is built on principles of:
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Right View (Guest Centric Vision)
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Right Intention (Intentional Service)
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Right Speech (Honest Communication)
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Right Action (Responsible Practices)
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Right Livelihood (Fair & Inclusive Employment)
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Right Effort (Continuous Movement)
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Right Mindfulness (Attentive Care)
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Right Concentration (Sustainable Growth)
At 8fold by LaRiSa true hospitality goes beyond providing a comfortable stay—it is about creating meaningful experiences rooted in cultural respect, environmental responsibility and personal care. Each hotel is designed to offer a harmonious blend of contemporary comfort and soulful hospitality.
Hotel Highlights
8fold by LaRiSa Shimla
An 83-key hotel located away from Shimla’s hustle, offering elegant rooms with panoramic city and mountain views. Features a spa, charming outdoor spaces, and tranquility amidst grandeur.
8fold by LaRiSa Jibhi
A 9-key boutique resort nestled among deodar and pine trees. Built in Kathkuni style, it features an apple orchard and the pristine “Hidib” stream, blending traditional architecture with nature’s beauty.
8fold Pinecrest by LaRiSa Bhimtal
A 20-key boutique resort amidst serene hills. Cozy interiors, scenic views, and modern amenities ensure a harmonious connection with nature and comfort for travelers.
8fold by LaRiSa Siolim
Opening soon in Goa near the Chapora River, featuring 15 stylish rooms, a serene pool, and lush greenery while remaining close to vibrant beaches and markets.
