Asmita Mukherjee | Hyderabad 
In the bustling yet serene city of Mysuru, ibis Styles Mysuru has carved a niche for itself since its opening in August 2024. As a part of Accor’s globally recognized mid-market brand, the hotel offers a unique blend of functionality, creativity, and sustainability, setting it apart in a competitive hospitality market. Ganeshram Iyer, the Hotel Manager, shares insights into how the property is adapting to the evolving needs of its guests and positioning itself as a standout destination in Mysuru.
Situated in the heart of Mysuru’s industrial area and just 15 minutes from the city center, the property balances business convenience with leisure charm. Inspired by the nearby Ranganathittu Bird Sanctuary, the hotel’s theme reflects the natural beauty of the region. “Our suites and pet-friendly rooms further enhance the appeal, making ibis Styles Mysuru a versatile choice for families, business travelers, and leisure seekers,” shares Iyer.
“Our guest profile predominantly includes corporate travelers and leisure guests from Bengaluru, our primary feeder market,” explains Iyer. With Mysuru being a popular weekend getaway destination, the hotel caters to these visitors by focusing on the basics—exceptional food and a restful sleep experience. The property also offers eco-friendly exploration options, such as renting electric auto-rickshaws for cultural and historical tours, aligning with its sustainability initiatives.
In its initial months, ibis Styles Mysuru has achieved a 40% occupancy rate, with ambitions to increase this further in 2025. “We aim to maintain a base occupancy of 30%, allowing us to refine our pricing strategy and strengthen ADR,” says Iyer. While the city’s ARR averages around INR 5,000, the hotel is optimistic about surpassing this benchmark by focusing on exceptional service and unique guest experiences.
The hotel aligns with Accor’s global sustainability goals, implementing measurable green initiatives. “We’ve introduced in-house bottling for drinking water, sustainable room amenities, and replaced single-use plastic with dispensers for toiletries,” says Iyer. Additionally, the property utilizes a government-supported gas pipeline instead of LPG cylinders and is integrating solar energy into its operations. “Promoting sustainable transport, we exclusively offer electric vehicles and auto-rickshaws to guests,” he adds.
Post-pandemic, the hospitality industry faces a talent crunch, and ibis Styles Mysuru is no exception. Iyer emphasizes the importance of attitude over experience when recruiting. “We focus on hiring individuals eager to learn and adapt. Personalized training programs tailored to each team member’s strengths help us build a motivated and skilled workforce,” he explains.
To cater to Mysuru’s growing hospitality demand, the property is set to launch a specialty rooftop bar, KA-16, featuring a unique Sundowner experience. “Mysuru currently lacks pubs or bars offering Sundowner events, and KA-16 will fill this gap, creating a new attraction for both locals and tourists,” Iyer shares.
With increased investments from hospitality brands, Mysuru is poised to grow as a key tier-2 destination. “Cities like Mysuru are becoming hotspots for both leisure and business travel,” notes Iyer. “Our Ranganathittu-inspired design and immersive experiences ensure we stay ahead in this evolving market.”
As ibis Styles Mysuru continues to innovate and adapt, it sets a benchmark for mid-market hospitality in tier-2 cities. With its commitment to sustainability, guest-centric services, and strategic growth plans, the hotel is redefining hospitality in the cultural hub of Mysuru. “At ibis Styles Mysuru, we’re not just meeting expectations; we’re creating experiences that guests will cherish,” concludes Iyer.
