Bira 91, one of the fastest-growing beer brands in the world, has won seven awards at The European Beer Challenge, the Oscars of the beer world. This is the highest level of recognition in the industry.
Bira 91 won seven different medals across various categories at this year’s competition, making it the most awarded beer company in India. Bira 91 RISE, Gold, and Light won GOLD in their respective categories, followed by Silver for Bira 91 Superfresh White and Bronze for Bira 91 Blonde Summer Lager. Hill Station Cider, Bira 91’s foray into the Cider category, grabbed an unprecedented DOUBLE GOLD and GOLD in the Modern Cider category.
Speaking on the achievement, Ankur Jain, Founder, and CEO of Bira 91, said, “We at Bira 91 are immensely proud of our brewers and brewing team for brewing world-class beers in India and putting us on the world map for beers. The European Beer Challenge is one of the world’s most respected beer competitions, and the judges on the panel are at the top of their game. We’re a brand that’s “Imagined in India,” and seeing seven different Bira 91 products getting recognized on a global platform is a huge honor for us.”