Absolute Barbecues launches its 11th outlet in Hyderabad at AS Rao Nagar

Excited Kids from the NGO, Omies Home for Children, Yapral; with the bags presented to them after they inaugurated the Absolute Barbecues outlet at AS Rao Nagar, today at Radhika Multiplex, AS Rao Nagar.

Absolute Barbecues (popularly known as AB’s) is celebrating a landmark occasion with the launch of its 11th outlet in Hyderabad at the bustling AS Rao Nagar. The outlet was formally inaugurated by Kids from Omies Home for Children, an NGO at Yapral. AB’s at AS Rao Nagar is designed with plush and premium interior to appeal to the discerning foodies in and around AS Rao Nagar. The restaurant is spacious with 108 seating capacity.

“AB’s started its journey from Hyderabad and opening the eleventh outlet in the city is a momentous occasion for us. The connoisseurs of good food in Hyderabad have always embraced AB’s and gave us the impetus to become a national brand. AS Rao Nagar with its cosmopolitan population was always on our prospective locations to foray into and the increasing clamour from the foodies to have an outlet in their neighbourhood only prompted us to expedite our decision. AB’s is known for its Wish Grill concept, where you can prepare and serve the food as per your and your family’s taste. AB’s is also popular for celebrations, be it any occasion in the family, be it birthday, anniversary, or celebrations with colleagues, because of the uniqueness with which these occasions are celebrated. AB’s is talk of the town for its services, for many it’s a home away from home, where we pamper our guests like its done at our homes. Overall it’s the out of world dining experience at AB’s which makes our patrons feel delighted about. This is our 60th outlet, we intend to open 40 more outlets and will have in all 100 outlets by this financial year end.” says Abhilash Kumar Yalamanchili, Territory Manager Operations – AP & TS, AB’s.

“AB’s rising popularity has propelled us to expand our network rapidly in this niche Barbeque restaurants market, estimated to be approximately Rs 10000 crs., in India. Hyderabad city from where AB’s hails continue to be our highest priority. The ten outlets currently in the city ensures better access of their favourite delicacies to AB’s avowed patrons. All our current outlets are running to full capacity and there is demand for more and we will be exploring more neighbourhoods to satiate the need for AB’s outlet. The outlets in pipeline will be at Attapur and Kukatpally in Hyderabad. In another three years we intend to go for an IPO, says Reetesh Gade, Chief Marketing Officer, AB’s.

 

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