New Zealand-based global hospitality solutions provider STAAH, developed a distribution technology platform for the Amritara Hotels & Resorts with properties across India that offers a high-quality safe, secure and smart online booking experience. With this association the group revenue of Amritara has grown by 83%.
For most of the travelers, the start of every great holiday experience begins hotel bookings. Slow and lengthy booking processes can be painful and time-consuming, often leading them to look for properties with advanced booking systems providing seamless experience.
By adopting STAAH’s cloud-based technology solutions across its 16 luxury propertiesstrategically located across eight Indian cities, the Amritara group of hotels has been able to boost performance and reduce manual intervention across their online booking journey. The STAAH solutions have seamlessly bridged the gap between the hotel’s selected online travel agencies (OTAs), integrating the payment gateways and offering an easy user interface for consumers to browse through information. STAAH solutions also offer detailed reportingfor every property and enable dynamic pricing with its smart features designed to auto-optimize revenue.
“With the innovative distribution technology offered by STAAH, the Group has been able to save time, increase profitability, and experience growth in their Average Daily Rate (ADR). Our advanced technology and strategic insights have improved the booking experience for both consumers and partner hotels. Our aim is to boost profitability for clients and we are glad that we are making progress with Amritara hotels,” said Shoaib Ali, National Sales Head, STAAH India.
Amritara’s 15 luxury properties are located in some of the most popular tourist spots in cities like Kerala, Goa, Amritsar, Banaras, Jodhpur and Mussorie to name a few, and attract leisure travellers from across India and the world.