Aspect Hospitality has made a bold mark in the Pan-Asian QSR space with the simultaneous launch of 25 Nom Nom Express outlets across Mumbai and Pune. The launch event, held at Estella in Juhu, was led by Executive Chairperson Aksha Kamboj, who unveiled the outlets with a synchronized digital reveal.
An interactive LED display showcased the locations, animated in sync to dynamic visuals and music, culminating in a “Now Serving x25” celebration. A cinematic campaign and social media blitz amplified the moment, with influencers and food bloggers adding buzz. Guests enjoyed an Augmented Reality experience revealing virtual Nom Nom stores, while the brand mascot, Nommy, engaged attendees with photo ops.
Aksha Kamboj, Executive Chairperson, Aspect Global Ventures said, “We have always believed that great food brings people together, and we stand firm on this. Nom Nom Express isn’t just expanding; it’s becoming part of the everyday lives of people across Mumbai and Pune. Watching the brand grow from an idea to 25 outlets has been incredible, but the real excitement lies in how many more homes we’ll be reaching next.”
Nom Nom Express offers high-energy, high-flavor Pan-Asian meals powered by a central kitchen ensuring consistency across all 25 locations, including Mira Road, Worli, Vashi, and the Mumbai-Pune Expressway. This launch marks a milestone for Aspect Hospitality as it caters to a new generation of food lovers with bold flavors and seamless service.
