HBI Staff | Hyderabad 
According to the Business Standard, Lemon Tree Hotels, India’s largest mid-priced hotel chain, intends to list its subsidiary, Fleur Hotels, as part of a strategy to become debt-free within six years. The company revealed that 90% of its consolidated debt of INR 2,336 crore as of March 2024 is tied to Fleur Hotels.
Chairman and Managing Director Patanjali Govind Keswani noted that taking Fleur public would eliminate their debt over time. Additionally, Lemon Tree has been investing in renovations, digital transformation, and expanding its business development and sales teams, leading to a temporary dip in EBITDA margins. The company remains optimistic that these investments will position its hotels to capture better pricing and establish Lemon Tree as a preferred mid-market brand.
Keswani emphasized the company’s strategic focus, stating, “This significant investment will allow us to better position our hotels to capture superior pricing and positioning as the brand of choice in the mid-market segment.”
Source: Business Standard
