Author: HBI Staff | New Delhi
At the 7th CMO Asia Awards for Excellence in Branding and Marketing held at Singapore recently, Mattress brand Kurl-on bags award for ‘Best Use of Social Media in Marketing’. Kurl-on has succeeded in emerging as a thought leader of the mattress industry by educating, entertaining and engaging the audiences with various appealing and relevant campaigns. The real success lies in Kurl-on’s clever approach of gathering consumer insights through various crowd-sourced initiatives and using them to create hard hitting messages through campaigns such as #GoodSleepIs and #KurloShaadi. Kurl-on successfully integrated and achieved their business objectives with their social media initiatives such…
Saint Gobain India Pvt Ltd was honoured as the winner of the HR Excellence Award 2015 by V S Oberoi, Secretary, Department of Higher Education, Ministry of Human Resource Development, Govt. of India. It demonstrated a robust and sustained system of HR practices making it the first organisation to reach this level of distinction in 6 years since the conception of this award confluence. Presenting the Awards at the 6th CII National HR Excellence Award Confluence organised by Confederation of Indian Industry, Oberoi raised some highly relevant points in his exceedingly insightful and eloquent address. While congratulating the winners of…
HSIL, leading sanitary equipment manufacturer and promoter of brand Hindware , has launched an umbrella brand for their emerging consumer business space called ‘Moonbow’. The company has also announced a new product, Air Purifier, under the Moonbow brand here in Delhi today. Besides, Air Purifier, the company will be coming out with new products like Water Purifier and Food Ozonisers under the Moonbow branding in coming months. Announcing this in a press conference here, Sandip Somany, Jt. Managing Director, HSIL said that the brand ethos of Moonbow will be ‘Expect the Unexpected’. Moonbow, unlike Rainbow, is a rare phenomenon and…
Selection of right cleaning tools for right application save money, time and improve effective cleaning result MyCleaningStore.in launched recently by Rakesh Lal, Founder of Classic Maintenance Services, is into providing quality wholesale janitorial, products online and offline, as well with cost effective solutions and exceptional service for all cleaning and maintenance supply needs. The services of MyCleaningStore will be available in the Delhi NCR region and surrounding areas in a radius of 150 km, initially, with an intend to expand their online coverage to other states as well in future. The company offers wholesale cleaning supplies for commercial, residential, institutional…
Honeywell Building Solutions, a global leader in access control solutions to buildings, has released Honeywell Integrated Security, a new access control technology, powered by the company’s Enterprise Buildings Integrator (EBI) management system. The technology will enable organisations to integrate buildings and manage their system more efficiently with enhanced capabilities, mitigate business risk and provided an enhanced customer experience. Honeywell Connected Security is a UL294–certified, Edge/IP-based door access controller that supports a broad number of cards and communicates on 128-bit length encryption, providing a highly secure system. Facility Managers can now minimise points of failure with the help of Connected Security,…
Subodh Kant Sahai, Minister for food processing industries, is lamenting that the Planning Commission has not understood the food processing sector’s importance. He said that despite its more than 15 per cent annual growth, the sector had still a long way to go and urged the Planning Commission to give priority to the sector. The minister was speaking at the Confederation of Indian Industries’ (CII) second Food Technology Summit in New Delhi. Reiterating the need to give the sector a ten year tax holiday, Sahai said food processing is the key to generate jobs for the rural population, which forms…
