India’s premium spirits market welcomes a bold new entrant with the launch of TIGERFIRE Vodka, a French-crafted super-premium vodka co-created by Sanjay Dutt and Paresh Ghelani. Already established across select premium outlets and fine-dining destinations in the United States, TIGERFIRE enters India with strong global validation and a clear point of difference: it is a founder-built brand driven by lived experience, not celebrity endorsement.
Crafted in France using 100% French winter pastry wheat and naturally limestone-filtered water, TIGERFIRE undergoes triple distillation and triple charcoal filtration, followed by micro-oxygenation for a refined finish. The vodka has earned a prestigious 95/100 rating from the Beverage Testing Institute, underscoring its global-quality credentials. Its flavour profile is intentionally character-led, offering a bold peppery warmth, silky texture and a subtle smoky finish.
At the heart of the brand lies its defining philosophy, “Never Give In.” The tiger symbolises courage and presence, while fire represents transformation and inner strength. Together, they reflect Sanjay Dutt’s personal journey of resilience and reinvention. Dutt worked closely with French master distillers for four years to shape a spirit that mirrors his own character.
The brand’s striking black-and-rose-gold bottle, designed over two years by brand visionary Jason DeLand, features intricate filigree inspired by Indian artistry and distinctive tiger eyes modelled on Dutt’s own. Each bottle is hand-finished, making it as much a design statement as a spirit.
Following its India launch, TIGERFIRE will roll out across Maharashtra, Goa, Hyderabad and NCR, aligning with India’s growing demand for premium, purpose-driven spirits built to endure.
