As cognac enthusiasts around the world prepare to celebrate World Cognac Day on June 4, French cognac house Meukow is spotlighting its premium expression, Meukow XO, a blend that reflects the brand’s longstanding commitment to craftsmanship, heritage, and luxury.
Known for its distinctive character and elegant profile, Meukow XO is crafted for consumers seeking a refined cognac experience marked by depth, complexity, and exceptional balance. The expression showcases a rich mahogany hue and offers a layered aromatic profile featuring notes of candied orange and prune, followed by almond and hazelnut nuances. A lingering finish of chocolate and leather adds further richness and sophistication to the tasting experience.
The cognac is produced through a carefully curated blend of eaux-de-vie sourced from Grande and Petite Champagne, combined with Fins Bois and Bons Bois crus. Extended ageing in oak barrels contributes structure and tannic depth, resulting in a smooth yet powerful spirit that embodies the house’s signature style.
Founded in 1850 by brothers Auguste-Christophe and Gustav Meukow, the House of Meukow traces its origins to a commission to supply cognac to the court of Tsar Alexander II of Russia. Over the past 175 years, the brand has evolved into an internationally recognised cognac producer, with a presence in more than 80 countries worldwide.
One of Meukow’s most recognisable features is the iconic Panther that adorns every bottle. Introduced in the 1990s, the symbol represents strength, elegance, agility, and sophistication—qualities that the brand says define its cognac portfolio. The panther has since become synonymous with Meukow’s contemporary luxury identity and global appeal.
Positioned as a premium sipping cognac, Meukow XO is designed to be enjoyed neat, allowing drinkers to fully appreciate its complexity and craftsmanship. The expression is particularly suited to celebratory moments and special occasions, offering a luxurious tasting experience for both seasoned cognac connoisseurs and newcomers to the category.
Beyond Meukow XO, the brand’s portfolio in India includes Meukow VS, VSOP, Xpresso, and Vanilla, catering to a broad range of consumer preferences across both traditional and modern drinking occasions.
Distributed in India by Aspri Spirits, Meukow XO is available in a 700ml format, with state-specific pricing across key markets including Maharashtra, Karnataka, West Bengal, Telangana, and Tamil Nadu.
