Marriott International and The Fern Hotels & Resorts have achieved major milestones for their Series by Marriottpartnership in India, crossing 75 hotel signings and 50 operational properties within six months of the brand’s launch.
Launched in November 2025 in collaboration with Concept Hospitality Private Limited, the brand has already added over 3,556 rooms to Marriott’s India portfolio, reflecting rapid expansion across the country.
The growing network now spans 43 cities across tier-1, tier-2 and tier-3 markets, reinforcing India’s role as the foundation market for the global growth of Series by Marriott.
Kiran Andicot said the rapid growth validates Marriott’s vision of creating a scalable and conversion-friendly brand offering quality hospitality experiences backed by the Marriott Bonvoy ecosystem.
Suhail Kannampilly said the partnership has resonated strongly with hotel owners and travellers due to its blend of regional hospitality, sustainability practices and Marriott’s global distribution capabilities.
Series by Marriott has been positioned as a regionally rooted yet globally connected collection brand designed for travellers seeking reliable hospitality standards along with local experiences.
The portfolio includes properties such as The Fern Mumbai, Goregaon, Series by Marriott, The Fern Jaipur, Series by Marriott, The Fern Habitat Goa, Candolim, Series by Marriott, Rakabi The Fern Igatpuri, Series by Marriott and The Fern Residency Bengaluru, Seshadripuram, Series by Marriott.
The brand also offers curated guest experiences including grab-and-go breakfasts, wellness-inspired sleep amenities, personalized evening turndown services and dedicated recognition for solo female travellers.
All hotels under the brand participate in Marriott Bonvoy, enabling guests to earn and redeem loyalty points across Marriott’s global hotel network.
